GOODMORNING EVERYONE,

THANK YOU FOR HAVING ENABLED US ANNOUNCING A NEW EVENT WITHIN A SO PRESTIGIOUS OCCASION THAT WILL INVOLVE FIERA MILANO AS ONE OF THE PROTAGONISTS OF CEMAT 2019.

HOWEVER, BEFORE DISCLOSING THE EVENT DETAILS, PLEASE LET ME INTRODUCE OUR GROUP

FIERA MILANO, A MODERN EXHIBITION CENTRE

FORTY THOUSANDS EXHIBITOR COMPANIES FROM ALL OVER THE WORLD THAT TAKE PART IN ITS EVENTS (1.8 MILLION SQM). OVER FIVE MILLIONS VISITORS. A UNIQUE RANGE OF TRADE FAIRS IN TERMS OF QUALITY AND SCOPE. AN EXHIBITION SITE WITH 345,000 GROSS SQUARE METRES OF INDOOR SPACE: ONE OF THE BIGGEST, BEST FUNCTIONING EXHIBITION DISTRICTS IN THE WORLD. TO MENTION ADDITIONAL 60.000 SQM OPEN AREA AND 43.000 SQM IN FIERAMILANOCITY

THIS IS FIERA MILANO, ONE OF THE WORLD'S TOP EXHIBITION COMPANIES AND THE EUROPEAN LEADER FOR NET AREA IN INTERNATIONAL TRADE SHOWS.

A FAIR IN TOUCH WITH THE WHOLE WORLD

THANKS TO MILAN'S CENTRAL POSITION ON THE INTERNATIONAL NETWORK OF LAND LINKS AND ITS PROXIMITY TO THE THREE AIRPORTS (MALPENSA, LINATE AND ORIO AL SERIO), YOU CAN EASILY GET TO FIERA MILANO FROM ANYWHERE IN THE WORLD. IT CAN ALSO COUNT ON THE EXCELLENT HOTEL FACILITIES (MORE THAN 30.000 HOTEL ROOMS) IN THE CITY AND A HUGE SELECTION OF ENTERTAINMENT, SHOPPING, CULTURE AND TOURIST OPTIONS WITH MORE THAN 450 RESTAURANTS,

WHAT DO WE DO

FIERA MILANO HOSTS ABOUT 90 EVENTS PER YEAR, SOME OF WHICH ARE DIRECTLY OWNED AND ORGANISED. THESE EXHIBITION EVENTS ARE IRREPLACEABLE BUSINESS AND INTERNATIONALISATION PLATFORMS FOR COMPANIES, AND WITH A MODEST INVESTMENT, THEY ARE PERFECT FOR REACHING OUT TO PROFILED TARGETS AND MARKETS THAT WOULD OTHERWISE REQUIRE EXPENSIVE MARKETING ACTIVITIES.

FIERA MILANO COVERS A WIDE RANGE OF INDUSTRIES. FASHION, PUBLISHING, FURNITURE, HOME, INSTRUMENTAL MECHANICS, TOURISM, PROFESSIONAL HOSPITALITY, FOOD, PLANTS AND ENERGY, BUILDING, ART AND BOATING ARE JUST A FEW OF THE SECTORS REPRESENTED.

FIERA MILANO IS ALSO A TOP NOTCH CONFERENCE OPERATOR AND PROVIDES A COMPLETE RANGE OF SPECIAL SERVICES IN SEVERAL AREAS:

CONFERENCES – FIERA MILANO CONGRESSI IS ITALY’S LEADING INTERNATIONAL CONFERENCE CENTRE OPERATOR, ORGANISING EVENTS IN MILAN (MICO, STELLA POLARE), STRESA (STRESA CONVENTION CENTRE) AND ROME (MOMEC), FOR AN OVERALL CAPACITY OF OVER 20,000 SEATS. THEY ARE QUALITATIVELY SUPERIOR STRUCTURES THAT SET THEMSELVES APART FOR THEIR ITALIAN DESIGN, FLEXIBLE SPACES AND STATE-OF-THE-ART TECHNOLOGY. EACH YEAR, THE CENTRE HOSTS APPROXIMATELY 200 EVENTS, ACCOMMODATING OVER 300,000 DELEGATES.

INSTALLATIONS – NOLOSTAND, A FIERA MILANO GROUP COMPANY WITH OVER 40 YEARS’ EXPERIENCE AND THE CAPACITY TO SET UP 10,000 SQUARE METRES OF EXHIBITION SPACE PER DAY, IS A LEADING INSTALLATION FIRM BOTH IN ITALY AND THROUGHOUT THE WORLD.

CATERING – FIERA MILANO CATERING IS DISTINGUISHED FOR ITS QUALITY, VARIETY, EFFICIENCY AND VERSATILITY OF SERVICE. 84 REFRESHMENT STATIONS, OVER 10,000 SEATS, OVER 900 BANQUETING SERVICES PER YEAR:  FIERA MILANO BOASTS THE MOST DIVERSIFIED CATERING SERVICE IN EUROPE.

HOSPITALITY – FIERA MILANO, VIA GROUP COMPANY MICODMC, ASSISTS ITS CUSTOMERS IN THE ORGANISATION OF THEIR TRAVEL ARRANGEMENTS BY OFFERING INNOVATIVE AND PERSONALISED SOLUTIONS THROUGH ACCOMMODATION SERVICES (OVER 40,000 ROOMS BOOKED PER YEAR) AND SITE LOCATION (OVER 200 AVAILABLE LOCATIONS), ENTERTAINMENT, PERSONALISED TOURS AND EXCURSIONS, AS WELL AS RECEPTION AND ON-SITE ASSISTANCE SERVICES.

MEDIA – FIERA MILANO ALSO MEANS COMPREHENSIVE AND ALL-ENCOMPASSING COMMUNICATION FOR COMPANIES. THE FIERA MILANO MEDIA COMPANY OFFERS INTEGRATED B2B AND MULTIMEDIA COMMUNICATION ACTIVITIES AND IS ACTIVE IN THE SPECIALISED PUBLISHING, INTERNET SERVICE AND MANAGERIAL TRAINING SECTORS.

INTERNATIONAL PRESENCE

FIERA MILANO IS PRESENT IN CHINA, INDIA, BRAZIL AND SOUTH AFRICA.

THE GROUP ORGANIZES ON THESE MARKETS ABOUT THIRTY EVENTS PER YEAR, THUS OFFERING IRREPLACEABLE BUSINESS PLATFORMS TO THE COMPANIES

FIERA MILANO IS PRESENT IN CHINA SINCE 2008 THROUGH THE HANNOVER MILANO FAIRS CHINA AND HANNOVER MILANO FAIRS SHANGHAI COMPANIES, BOTH PART OF THE JOINT VENTURE ESTABLISHED WITH DEUTSCHE MESSE AG.

FIERA MILANO IN CHINA HANDLES, TOGETHER WITH THE FRIENDS OF DEUTSCHE MESSE, MANY EXHIBITIONS: INSTRUMENT MECHANICS, AUTOMATION, AUTOMOTIVE, BUILDING, INDUSTRIAL HANDLING, TOURISM, ENVIRONMENT AND ENERGY.

FROM 2019, THERE WILL ALSO BE THE PACKAGING DEDICATED TO ECOMMERCE, WHICH IS THE REASON OF OUR PRESENCE HERE.

TODAY WE ANNOUNCE THE CREATION OF E-PACK TECH, THE NEW EVENT DEDICATED TO THE TECHNOLOGICAL SOLUTIONS FOR THE ECOMMERCE CHANNEL.

FOR THIS REASON, I GIVE THE FLOOR TO MR. DOMENICO LUNGHI, EXHIBITION DIRECTOR TECH AND FOOD OF FIERA MILAN AND CEO OF IPACK-IMA S.R.L. THAT SUPPORTS THIS EVENT.

E-PACK TECH

THANK YOU, ROBERT, 

AS MENTIONED BEFORE, THE EVENT WILL BE ORGANIZED BY FIERAMILANO THROUGH HANNOVER MILANO FAIRS SHANGHAI, THE CHINESE JOINT VENTURE BETWEEN FIERA MILANO AND DEUTSCHE MESSE, AND WILL TAKE PLACE IN SHANGHAI IN OCTOBER 2019, IN CONTEMPORARY WITH CEMAT ASIA.

AS ALREADY SAID, THIS NEW EVENT WANTS TO BE AN INTERNATIONAL SHOWCASE OF SPECIFIC TECHNICAL SOLUTIONS FOR A MARKET IN STRONG GROWTH AS THAT OF ECOMMERCE: ALL THE COMPANIES THAT ALREADY VISIT CEMAT ASIA AND THAT ARE INCREASINGLY IMPLEMENTING THEIR SALES IN THE DIGITAL CHANNEL WILL FIND THEREFORE IN THIS EVENT THE SOLUTIONS DESIGNED FOR THEM AND THAT WE HAVE IDENTIFIED BY ANALYZING THE SOPHISTICATED BUSINESS COMMUNITY OF OUR IPACK-IMA, THE EVENT THAT WE ORGANIZE IN  MILAN AND THAT AT THE END OF MAY 2018 HAS INVOLVED MORE THAN 1,500 EXHIBITORS FROM 146 COUNTRIES AND HAS BEEN ATTENDED BY 70,000 INTERNATIONAL VISITORS. 

E-PACK TECH IS, THEREFORE, A BRAND OF IPACK-IMA, THE JOINT VENTURE BETWEEN FIERA MILANO AND UCIMA - THE (ITALIAN PACKAGING MACHINERY MANUFACTURERS ASSOCIATION).

BUT IT DIFFERENTIATES FROM IPACK-IMA, WHICH IS AN INTERNATIONAL GENERALIST FAIR SPECIALIZED IN FOOD AND NO-FOOD PROCESS AND PACKAGING SOLUTIONS, BECAUSE E-PACK TECH IS MAINLY CONCENTRED ON THE TECHNOLOGICAL SOLUTIONS TO SOLVE THE PROBLEMS OF THOSE OPERATING USING THE CHANNEL OF ONLINE SALES, THAT IN CHINA ALREADY REPRESENT A HUGE MARKET TODAY.

THANKS TO THIS NEW EVENT, ITALIAN AND EUROPEAN EXCELLENCES, IN THE SIDE OF CHINESE AND INTERNATIONAL EXHIBITIONS, WILL HAVE A DIRECT CONTACT WITH THE CHINESE MARKET, THUS PROPOSING THE CONCRETE RESPONSES ON COMPLEX TOPICS AS AN ANTI-FALSIFICATION FOR IMPORTANT INDUSTRIES SUCH AS FOOD, FASHION AND PHARMA.

ITALY: LEADER IN THE PACKAGING SECTOR

WITH A TURNOVER OF 7.2 BILLION EUROS IN 2017(SOURCE: UCIMA), THE SECTOR OF ITALIAN MANUFACTURERS OF MACHINES FOR PACKAGING IS ONE OF THE MOST IMPORTANT ITALIAN INDUSTRIAL SEGMENTS AND QUALIFIES ITALY AS THE LEADING COUNTRY IN THE INDUSTRY. ITALIAN COMPANIES SHARE THIS WORLD PRIMATE WITH THE GERMAN ONES (TOGETHER THEY COVER HALF OF THE WORLD OFFER).

FOR THE ITALIAN PACKAGING INDUSTRY, THE IMPACT WITH THE WORLD OF ECOMMERCE WAS SENSITIVE: FOUR COMPANIES OUT OF TEN HAVE RECEIVED SPECIFIC REQUESTS TO DEVELOP TECHNOLOGICAL SOLUTIONS THAT MEET THE NEW STANDARDS DETECTED FROM THIS CHANNEL (NETCOMM OBSERVATORY 2018 - IPACKIMA). 

CHINA REPRESENTS ONLY THE 5TH TARGET MARKET FOR THE EXPORT OF ITALIAN COMPANIES THAT PRODUCE PACKAGING TECHNOLOGIES: THE POTENTIAL OF THE CHINESE MARKET FOR THIS COMPARTMENT IS THEREFORE HIGH AND WE BELIEVE THAT THE MOMENT TO TAKE IT ON HAS COME.

THIS NEW EXHIBITION INITIATIVE WILL THEREFORE FURTHER ENHANCE THE POSITION OF FIERA MILANO IN CHINA AND WILL OFFER NEW FOREIGN MARKETS FOR ALL EXHIBITORS THAT ALREADY EXPOSE TO MILAN AT IPACK-IMA.

IN PARTICULAR, WITHIN IPACKIMA 2018 A SPECIAL AREA WAS BORN, IPACK-MAT, DEVOTED TO MATERIALS AND SMART PACKAGING SOLUTIONS, CODING SOLUTIONS, TRACKING AND LABELING, BEYOND PREMIUM PACKAGING AND ECO-PACKAGING AND THE SUCCESS OF THIS PROJECT INDUCED TO PROPOSE THIS NEW E-PACK TECH EVENT WITH SPECIFIC FOCUS FOR THE ECOMMERCE CHANNEL.

WITH THE IPACK-IMA EXHIBITION, IN MILAN, AT THE END OF MAY, INTRALOGISTICA ALSO TOOK PLACE, A SMALL EVENT IN JV BETWEEN IPACK-IMA AND HANNOVERMESSE, DEDICATED TO LOGISTICS: THE GREAT SUCCESS OF THIS SMALL EVENT CONFIRMS THE EXCELLENT SYNERGIES WITH IPACK-IMA PROCESSING AND PACKAGING TECHNOLOGIES.

WE ARE THEREFORE SURE THAT THE UNDERTAKINGS OF EPACK-TECH, INSERTED IN THE TECHNOLOGICAL CONTEXT OF AN ADVANCED LOGISTIC EXHIBITION AS CEMAT ASIA, WILL CONTRIBUTE TO INCREASE THE SATISFACTION OF THE CHINESE VISITORS WHO ALREADY TODAY COME TO VISIT THE FAIR AND THE COMMUNICATION PROJECT DEDICATED TO THE OPERATORS OF THE ECOMMERCE CHANNEL WILL ALLOW BRINGING IT TO THE ATTENTION OF THESE SPECIFIC BUYERS.

THANKS TO ALL. WE EXPECT YOU AT E-PACK TECH 2019.